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Effective Web Strategies - Course Outline Sign up for a free usability jump start kit

Seminar Outline

1. Course Introduction

  • Learn what is and what is not a web application
  • Get an overview of tools and languages
  • Learn the benefits of a net-centric focus
  • Learn how to separate the hype from reality
  • Learn where the industry is going

2. Creating a Successful Internet Strategy

  • Learn why traditional ROI goals don't work
  • Learn how to manage external information
  • Learn how to improve monitoring and responses
  • Discuss leveraging legacy systems
  • Learn web development requirements
  • Discuss redefining core competencies
  • Discuss developing customer-centric solutions
  • Case study: Examine a successful customer-centric solution

3. High Volume Transaction Design

  • Discuss N-tiered design architectures
  • Discuss application servers
  • Discuss enterprise Java Beans
  • Differentiate CORBA vs. COM

4. Creating Corporate Portals

  • Learn techniques for increasing employee effectiveness
  • Learn how to integrate with legacy systems
  • Discuss knowledge portals
  • Identify the steps to successfully implement portals
  • Case study: Examine a portal-based solution for accessing legacy systems

5. Application Integration

  • Learn about XML myths and realities
  • Discuss ActiveX technologies
  • Discuss enterprise web integration
  • Discuss using push and pull technologies

6. Business Risks

  • Discuss legal and regulatory issues
  • Discuss security issues
  • Learn how to choose a VPN (Virtual Private Network)

7. Web Site Architecture

  • Identify intranet design techniques
  • Learn how to create a Java / non-Java mirrored site
  • Get an introduction to prototyping and usability testing techniques
  • Learn new web modeling techniques
  • Discover techniques usable for an effective corporate information center
  • Case study: Review different web-enabled applications: data warehouse, information center, external marketing / customer support, internal textual reference

8. Migrating Client/Server Systems to the Web

  • Identify the process involved in converting C/S to web technology
  • Identify guidelines and rules to follow
  • Discuss handling security via .virtual connections.
  • Discuss different strategies for GUI to web migration
  • Case study: Examine a web-enabled data warehouse reporting system

9. Managing Web Development

  • Identify the roles in an effective web team
  • Identify the responsibilities and skills needed for each role
  • Discuss the importance of standards
  • Discuss achieving buy-in from the organization
  • Learn how to measure web site success

10. Course Conclusion

  • Hear a summary of the course
  • Ask questions and learn the answers
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"Don't design a GUI front end without taking this class"

Richard Mertz
United Methodist Church